OUR PURPOSE

The Institute of Sales Management (ISM) is a not-for-profit membership organisation representing sales professionals in the UK and internationally. By supporting sales executives, managers and leaders in their careers, and by improving professional sales standards, we benefit our members, their organisations and, ultimately, the wider economy.

Since 1911 we have advanced the reputation and effectiveness of our members by providing them with a range of benefits, including access to OFQUAL-recognised sales qualifications, professional networking opportunities, industry-leading awards, and practical information and advice. Whether you’re new to sales or an experienced professional, the ISM will support you throughout your sales career.


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At a Glance

Webinars

4,400
Webinar Subscribers

Founded

1911

Social Media

150,000
Total Followers

BESMA

1,000
BESMA Finalists

Students

30,000
Students Enrolled

Event Attendees

8,500
Attendees

Qualifications

45,000
Qualifications Taken

Endorsed Centres

15
Endorsed Centres

Training Centres

27
Training Centres