Monthly Archives: November 2018

//November
30 11, 2018

The art of delicate disruption. Why you don’t need to put people on Mars to be an innovator

By |2018-11-30T07:04:13+00:00November 30th, 2018|Guest Posts, Huddle London|0 Comments

When we think of innovation, we naturally think of headline-grabbers like Elon Musk, Mark Zuckerberg, Jeff Bezos and co. Whether it’s building colonies on Mars or inadvertently disrupting democracy, these innovation celebrities get a disproportionate amount of the limelight. Sadly, this skews the perception of how meaningful innovation actually works. Because disruption tends to happen in a much more subtle, nuanced and intelligent way than people think. It’s rarely a result [...]

30 11, 2018

Social Begetting

By |2018-11-30T06:59:24+00:00November 30th, 2018|Member Content, Natterbox|0 Comments

Social Begetting Ian Moyse, Sales Director at Natterbox I am often asked have I gotten benefit from using Social Media, what it is and how it came about. When chatting it evolves the reason for the question is that they are trying to ascertain how they achieve a specific goal, quickly, for example getting into account XYZ or getting a specific blogging or speaking engagement. From seeing that I have some [...]

27 11, 2018

ATTENTION: The New Sales Currency

By |2018-11-27T06:39:30+00:00November 27th, 2018|MTD Sales Training, Partner Content|0 Comments

The last five years has been remarkable in the propensity for new sales models. Each one is a stage further in the evolution of the sales process and its ability to get the buyer to invest in what’s best for their business. But it’s one of the older models that we return to for inspiration here. You’ll no doubt remember the AIDA principle for sales and marketing, representing the four stages [...]

27 11, 2018

5 Ways To Win At Facebook Advertising

By |2018-11-27T06:36:33+00:00November 27th, 2018|Born Social, Guest Posts|0 Comments

Facebook advertising is in a golden age. Earlier this year, Facebook announced their 2 millionth advertiser had registered to help make up the majority of the £20.9 billion revenue they took globally in 2016. As it gets easier and easier for businesses to advertise on Facebook, it ironically becomes harder and harder for them to do it well. Source: https://www.bornsocial.co.uk/blog/5-ways-to-win-at-facebook-advertising Authored and contributed by: Born Social

26 11, 2018

When was the last time you tested your fee rates

By |2018-11-26T08:26:52+00:00November 26th, 2018|Member Content, Peter Thomson|0 Comments

Often in business one of the areas that often missed in the heady mix of marketing and sales ideas – is how often we should or could test the price of the product or service being sold. So often it easy for business people to get into the habit of think that the market place will only respond to this month’s special offer or today’s price reduction or discount. And yet [...]

26 11, 2018

Is Your Sales Talent Getting in the Way of Your Sales Transformation Initiatives?

By |2018-11-26T08:04:08+00:00November 26th, 2018|Miller Heiman Group, Partner Content|0 Comments

Advancements in sales technology, such as access to behavioral data and AI-augmented selling, as well as dramatic changes in buyer behaviors have sales leaders everywhere talking about transforming their sales force. Source: https://www.millerheimangroup.com/resources/blog/is-your-sales-talent-getting-in-the-way-of-your-sales-transformation-initiatives/ Authored and contributed by: Miller Heiman Group

23 11, 2018

ISM Welcomes BRE as a new Corporate Partner

By |2019-02-28T17:50:35+00:00November 23rd, 2018|Dave millichap, ISM Team|0 Comments

The ISM is proud to announce BRE Group as an important new corporate partner. BRE is the world's leading building science centre, providing the training, publications, advice, and digital tools that enable construction professionals to work smarter. Miles Watkins, Group Business Development Director at BRE, is responsible for formulating commercial strategies that will further strengthen its presence in the UK and in its core overseas markets. He explains, “Our mission [...]

23 11, 2018

By |2018-12-11T10:17:03+00:00November 23rd, 2018|Corporate Announcements, Press Release|0 Comments

ISM Welcomes BRE as a new Corporate Partner The ISM is proud to announce BRE Group as an important new corporate partner. BRE is the world's leading building science centre, providing the training, publications, advice, and digital tools that enable construction professionals to work smarter. Miles Watkins, Group Business Development Director at BRE, is responsible for formulating commercial strategies that will further strengthen its presence in the UK and in [...]

23 11, 2018

Why is selling to the public sector a good option for SMEs?

By |2018-11-23T08:41:58+00:00November 23rd, 2018|Bid Better, Member Content|0 Comments

Here are 10 good reasons why, as an SME, you should consider selling to the public sector. It’s worthwhile putting in a bit of time and effort and once you’ve started winning, you won’t look back: There are sustainable, proportionately-sized contracts up for grabs. No matter what the political climate, the public sector offers stability: your contract will continue and you will get paid (assuming you continue to deliver the contract [...]

21 11, 2018

Seven staff members have begun Howarth Timber’s Essential Foundations of Sales Management programme

By |2018-11-21T11:04:50+00:00November 21st, 2018|ISM In The News|0 Comments

The 12-month course is accredited by the Institute of Sales Management, and covers a range of subjects including health and safety, IT, customer service and project management. The first set of graduates completed the course earlier this year. Participants’ success is measured in a number of ways, such as commercial results and return on investment. Read the full article here: http://m.buildersmerchantsnews.co.uk/news/fullstory.php/aid/16545/A_fantastic_opportunity_for_both_professional_and_personal_development.html