BESMA 2021

Head Judge

PETER COLEMAN

Partner

Simon Kucher

FISM

Deputy Judge

ADAM WARSOP

Head of Business Development & Sales

PWC

FISM

ISM Members

ALI POWELL

Founder

Commercial Acceleration

FISM

ANDY MATTHEWS

Key Account Manager

Siemens

FISM

BEN HOBKINSON

Regional Leader UK&I

Forrester

FISM

DEBORAH GOBEY

Brand Marketing Specialist

Dimensions

FISM

EMMA BENNETT

Sales Manager

Banner Chemicals

LISM

GAVIN WORRALL

Senior Business Development Manager

World First

FISM

IAN ROSE

Founder

Ology Coaching

FISM

JACKY STANSFIELD

Head of Client Relationships

IoSCM

FISM

LISA CAREY

Head of Business Management

Sales Consult

LISM

MARK WILCOX

Founder

Business Step Up

FISM

MIKE COADY

Founder

Coady Performance Group

FISM

NIGEL SWABY

Founder

Firstfruits Records

FISM

OLUGBENGA JOHNSON

Founder

sales Consultant & Trainer 

FISM

PETE STARR

Founder

Chill Pepper

FISM

RICHARD HIGHAM

Founder

Sales Levers

FISM

RUTH KENNEDY

Group Business Development Director

Talk Talk 

FISM

SARAH CROXFORD

Healthcare & Life Sciences Enterprise Account Director

Microsoft

FISM

SHEA HEER

Founder

Wise Me Up

LISM

SARAH JONES 

Business Development Manager

Barnham Broom Hotel

FISM

RUTA MISIUNAITE

Head of Mid-Market 

IRI

FISM

JANE HEMMINGS

Head of Internal Sales

EMS Chemie

FISM

NICOLA MARRIOT

Enterprise Sales Account Manager

Noble Systems

LISM

BARRY DELL

Sales Manager

Oxford Safety Components

FISM

PETER THOMSON

Founder

The Thomson Partners

FISM

ROBERT ALLEN

Senor Manager

Hitachi

FISM

GRAHAM ABLRTT

Founder

Strategic Proposals

FISM

KRISTIAN RAMSIER

Founder

KR Consultants

FISM

ROBIN NESBITT

Sales Director

PGR Advisory

FISM

LEONARD FRASER

Founder

OTL Solutions

FISM

STEVE BURTON

Head of Sales & Delivery

PointCo

FISM

MARC BOOTH

Managing Director

Mpac Lambert

FISM

Former BESMA Winners

CANDY REDFERN

Head of Learning & Talent Development

Bidfood UK

KATIE BRITTAN

Sales Manager Strategic

Accounts Divisio

Quadient

KYLE MAYNARD

Process Improvement Manager

SSE

LAURA JONES

Marketing & Business

Development Strategies

FBC Manby

MEGAN SMITH

Senior People Strategy Manager

Reassured

MURRAY LINK

Process Change Owner

SSE

REBECCA HEANEY

Account Executive

Virgin

SHANNON BORAWSKI

Inside Sales Executive

Neopost

ANEESA QUAN

Senior Sales Manager

ao.com

JULIETTE DENNY

Growth Engineering

Growth Engineering

JAMES STORRIE

Digital Account Director

Yell

JUSTIN MACREADIE

Senior Business

 Development Manager

Gamma

PHIL JEYNES

Director Of Corporate Sales

Reassured

ROB CRABB

Head of People

Reassured

ROBERT HADLAND

Business Analyst

Admiral Group Plc

DEE MALONE

Chief Sales Officer

Commify

Guest Judges

CATALINA LOU

EMEA Sales Director

Video Games

Facebook

HILLARY BANKS

Divisional Director - Specialist Health Sales

Vitality

KAREN WOOLF

Field Sales Director

Yell

ASH KNIGHT

Founder

Ashley James Group

CHRIS BROWN

Head of Sales & Partnerships

Capita

MATTEO SERVIDATI

Head of Carriers Sales

AR/VR EMEA

Facebook

KEVIN HENDERSON

Account Director

Apptio

JON DON-CAROLIS

Sales Director

Fulham FC

MARK GRADY

Head of Meeting Room & Channel Sales

Google

RORY COBB 

UK Head of Business Development and Sales Enablement

JLL

ANDREW DAVIES

Founder

Shell

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