Sandler Training is a world leader in innovative sales, leadership and management training. For more than 40 years, Sandler has taught its distinctive, non-traditional selling system and highly effective sales training methodology, which has helped salespeople and sales managers take charge of the process.
Our training is designed to create lasting improvement rather than the motivational “quick fix” typical of many seminar-based training programs. To help clients accomplish their goals, Sandler provides “reinforcement training,” a system that combines quality materials along with access to ongoing training workshops and individual coaching sessions.
1) If your 30-Second Commercial doesn’t answer a prospect’s “What’s in it for me?” question, there will be nothing in it for you! The objective of a 30-second commercial is to capture a prospect’s attention for the purpose of engaging him or her in a relevant and meaningful conversation, relevant to their needs, wants, challenges, problems, goals, and objectives. And meaningful in relation to the outcomes the prospect desires. The bottom line: your commercial [...]
By rethinking your summer sales plan, you can use a slower market to your advantage. Follow our guide to building a sales plan that withstands summer slumps and turn these notoriously slow months into productive and profitable opportunities. Use LinkedIn for Referral Opportunities Find potential clients that you think fit your ideal customer outline and see who you have in common. You will find that you have friends or professional connections with these valuable prospects. Use LinkedIn [...]
FREE report - 10 Ways You Can Use LinkedIn to Prospect More Effectively LinkedIn allows you to connect with people in a targeted way to add value to others, share insights, and build out your network with prospects. Sandler Training experts explain how to maximise your sales prospecting in 20 minutes a day and avoid missing opportunities to generate new referrals and sales. Here are 10 ways you can use LinkedIn more effectively and start [...]