Partner Content2018-12-21T12:01:52+00:00

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ISM Corporate Partner Medicash wins Freedom of the City of Liverpool

Medicash announces £700k Lifeline for Charities Liverpool cash plan provider Medicash has unveiled its plans to donate over £700,000 to local charities and community groups. The unprecedented move to give away the full technical account surplus from 2017 was announced at Medicash’s Freedom of the City ceremony last night. (Thursday [...]

How to double your selling time? Focus on winning the winnable!

With 5 million B2B sales professionals in the US and UK it means 3 million spend the year losing! A big cost to businesses. If you are a board member, a sales leader, or in L&D this is one of the key root causes to predicting consistent revenue growth and [...]

Frugal marketing — how SMEs can use social media for sales

Having a strong social media presence and fostering an active community of followers is imperative for sustainable success. However, one does not achieve fame overnight; businesses must work hard, sponsor content, and use advertisements to accumulate followers during their first few days. From there, they stay relevant by posting quality [...]

Why is Relationship Marketing so Important in the Digital Age?

I often get asked about my “marketing secrets” and how my audience are so engaged with me on a regular basis, especially on Social Media. It’s never just one thing. It’s the combination of a number of different nurturing and relationship-focused strategies that I put in place. A huge part [...]

Make Every Pound Count with an Effective Negotiation Strategy

By Tony Hughes, CEO at Huthwaite International, a leading global provider of sales, negotiation and communication skills development. These days administrations and profit warnings have become a common fixture in the global media. Once-booming businesses such as Toy R Us and Carillion have collapsed, while other household names are regularly [...]

5 Steps to Healthy Natural Sleep

A good night’s sleep is just as essential to caring for your mind and body as eating properly and regular exercise, as consistent poor sleep puts us at risk of serious medical conditions, including obesity, heart disease and diabetes – and it shortens your life expectancy. The NHS say that [...]

3 ways to improve your sales performance

Over the course of our blog series, we first outlined how to attract new prospects and generate leads to your website. Then, we showed you different ways you could convert those website leads into actionable prospects in your CRM. Today, we’re going to look at the most important process in [...]

The Elephant in the Workplace

Mental Health affects people everyday, but this week is an opportunity to raise awareness. Mental health has a massive affect on our society and workforce... just think about it. Source: Authored and Contributed by: Medicash

Artificial Intelligence could change the way we sell

Advice offered by Robin Hoyle, Head of Learning Innovation, at global skills development company, Huthwaite International, which – over the past 20 years - has worked with senior sales and negotiation professionals across the globe to help them excel in their roles and drive growth for their organisations.             There [...]