Sales force enablement is among the fastest growing functions in the entire sales industry, and for good reason. When implemented properly, an enablement initiative can help to boost a team’s sales skills, provide them with the right tools and content and generally improve sales performance metrics.

Source: https://www.millerheimangroup.com/uk/resources/blog/sales-enablement-the-latest-trends-developments-you-need-to-know/

Authored and contributed by: Miller Heiman Group