Preparation is key when meeting a new client. You certainly don’t want to risk ‘winging it’ with someone new, especially if it’s the first time you have met with them. This is a great opportunity to find out whether this prospect is a good fit for your and your company, and whether they are likely to prove profitable for you. You don’t want to risk all for a small return on then time and effort invested in them.

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Authored and Contributed by: MTD Sales Training